OUR design and direction WORK
Overview
Design and visual direction shape the foundation of every story we tell. It is where concepts evolve into striking imagery, and ideas transform into cohesive worlds. At Balance, we craft with intention — from conceptual storyboards and key visuals to full-scale art direction. Every choice of color, form, and composition is guided by both artistry and strategy, ensuring your brand’s identity is not only seen but felt. By blending timeless design principles with contemporary aesthetics, we create visuals that stand apart — distinct, memorable, and deeply resonant.
EA JUNIOR CLUB - Engineers Australia
eA Junior club
Engineers Australia
ENERGY AND THE SPIRIT TO SUCCESS! - MILO
MILO – ENERGY AND THE SPIRIT TO SUCCESS!
Nestlé Milo
RAZER LEVIATHAN V2 PRO - Razer
RAZER LEVIATHAN V2 PRO
Razer
SCCC - SINGAPORE’S HISTORY - Singapore Chinese Cultural Centre
sCCC - Singapore’s history - animated series
Singapore Chinese Cultural Centre - SCCC
NEW WIFI TECHNOLOGIES - MSI
MSI - new Wifi technologies
MSI
STORY & MISSION - Handshakes
Handshakes - STORY & MISSION
Handshakes
EXPERT EASE - Compare CLUB
Expert ease
Compare CLUB
HSBC SAPPHIRE PRESTIGE INCOME II - HSBC
HSBC SAPPHIRE PRESTIGE INCOME II
HSBC
BEER SAIGON LAGER (KV) - Sabeco
beer Saigon Lager - kv
Sabeco
PRUDENTIAL OPEX - Prudential
prudential opex
Prudential
EMBRACE THE MAJESTY OF THE DRAGON YEAR ! - Internal
Embrace the Majesty of the Dragon Year!
Internal
TAB PROMO VIDEO - TAB
TAB PROMO VIDEO
TAB
CHRISTMAS COUNTDOWN 2019 - Internal
CHRISTMAS COUNTDOWN 2019
LUNAR NEW YEAR 2020 - Internal
LUNAR NEW YEAR 2020
REGARDLESS OF US - Mediacorp
REGARDLESS OF US
Mediacorp
LOGO ANIMATION - Film Ninja Production
LOGO ANIMATION
Film Ninja Production
THERE ARE MANY WAYS TO MOULD THEIR FUTURE - ECDA
THERE ARE MANY WAYS TO MOULD THEIR FUTURE
ECDA
DA BLANC - Doctor Anywhere
DA BLANC
Doctor Anywhere
CANON PowerShot V1 and EOS R50 V
Canon
12.12 - Shopee
12.12
Shopee
HALOGRAPHY 2018 OPENING TITLE - Vietnam Halography
HALOGRAPHY 2018 OPENING TITLE
Vietnam Halography
10.10 - SHOPEE
Shopee 10.10
Shopee
COMMITTEE OF SUPPLY - MCCY
Committee of Supply
MCCY
MSF VOLUNTEERS FEST KEY VISUALS - Ministry of Social and Family Development
MSF volunteers fest key visuals
Ministry of Social and Family Development
SHOPEE 25 SUPER SHIOK SALE - Shopee
Shopee 25 Super Shiok Sale
Shopee
LOOK AHEAD 2023 - Singapore Tourism Board
STB - look ahead 2023
Singapore Tourism Board
HAPPY BIRTHDAY VN SHOP - VN Shop
Happy birthday vn shop
VN Shop
DATA FITNESS - QLIK
Data Fitness
QLIK
NDP 2019 - Internal
NDP 2019
HALOGRAPHY 2019 OPENING TITLE - Vietnam Halography
HALOGRAPHY 2019 OPENING TITLE
Vietnam Halography
DECLARE YOUR BEAUTY - Lux
LUX - DECLARE YOUR BEAUTY
Lux
NETFLIX YU YU HAKUSHO RED CARPET EXPERIENCE - Netflix
NETFLIX YU YU HAKUSHO RED CARPET EXPERIENCE
Netflix
CHANGI MILLIONAIRE 2023 - Changi Airport - Porsche
Changi Millionaire 2023
Changi Airport - Porsche
BOLD SEES THE BIGGER PICTURE - GIC
Bold Sees the Bigger Picture
GIC
CLÉ DE PEAU BEAUTÉ IMMERSIVE ROOM - Clé de Peau Beauté
Clé de Peau Beauté Immersive Room
Clé de Peau Beauté
THE GYM’S VALORANT TOURNAMENT - The Gym
THE GYM’s Valorant tournament
The Gym
CANON R5 MARK 2 & R1 GLOBAL LAUNCH - Canon
Canon R5 Mark 2 & R1 Global launch
Canon
WIRELESS PRESENTERS - Canon
Wireless Presenters
Canon
AIA ELITE SECURE INCOME - AIA Group
AIA Elite Secure Income
AIA Group
BOSS COFFEE LUNAR NEW YEAR CAMPAIGN - Boss Coffee
Boss Coffee Lunar New Year Campaign
Boss Coffee
AIA PRO ACHIEVER 2.O - AIA Group
AIA Pro achiever 2.0
AIA Group
HSBC LIFE WEALTH ABUNDANCE - HSBC
HSBC Life Wealth Abundance
HSBC
PUTTING CLEAN ENERGY INTO ACTION - Gentari
Putting Clean Energy into Action
Gentari
LAVIE NEW YEAR PROMO - Nestlé Lavie
Lavie New Year Promo
Nestlé Lavie
AIA SAVINGS & RETIREMENT - AIA Group
AIA SAVINGS & RETIREMENT
AIA Group
INVOICE NOW - IMDA
invoice now
IMDA
Why Choose Balance For DESIGN AND VISUAL DIRECTION ?
🔹 Creative Excellence – Our designers blend timeless artistry with modern aesthetics, ensuring every visual choice resonates with originality, sophistication, and intent.
🔹 Strategic Vision – Beyond beauty, we shape design that aligns with brand identity and storytelling goals, creating coherence across all platforms and campaigns.
🔹 Holistic Direction – From storyboards and key visuals to immersive art direction, we oversee every detail with precision, ensuring consistency and elegance at every stage.
🔹 Distinctive Impact – We don’t just design visuals — we craft atmospheres, moods, and experiences that captivate audiences and leave a lasting impression.